Nick Jr

Design | Dev | Interactive | Animation

The Brief

How do you bring the sense of fun that goes hand in hand with the Nick Jr brand to a greeting's card creator.

The Big Idea

Create a fun 'card factory' that captures kids imagination and takes them on a journey of discovery each and every time.

What we did

We created the Card-o-matic, a Dr Seuss- inspired card making machine. Children and parents could create personalised cards using a choice of assets and various art options. They could also add their own photos and messages. Using HTML5 to build the experience, we ensured that it was a truly multi-platform experience.

What set this project apart from other apps was the animated machine which crunched, gurgled and burped it way through the card making process. Our fun animation helped to inspire our audience and old their a ention. The client was so pleased with the result they produced a TV campaign to accompany the launch of the app.

“We LOVE Card-O-Matic, you guys have thought about everything. Very thorough easy to work with agency, looking forward to working with you again soon.”

Suzie Adams, Digital Director

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