Taking inspiration from Rube Goldberg, we created a concept that visualised the top 8 most common leadership mistakes made by leaders within their first few months of a new role. The films were designed to work either as a continuous movie or as separate pieces with supporting advice and guidance.
We married the content with humour and kept the sequences short & snappy to ensure we captured & held our audiences attention. The films were created in 3D to help bring to life the metaphors used to visualise each mistake.
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