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Rebranding failure

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16 October 2019 BY Linnea Soderholm

Failure is never easy. No one likes to fail and some are utterly terrified of it. However, as a human being, it’s impossible to avoid it completely unless you lock yourself in a room and avoid all types of interaction with the outside world. We all naturally do our best to avoid failure, but it can happen in any area of our lives - from a small social hiccup to an epic professional implosion.

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